View source for Quick-Start Guide

{{Offerit Manual
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=== Introduction ===
[[Ct#Offerit|Offerit]] is an [[Ct#Affiliate|affiliate]] tracking solution that allows [[Ct#Commission owner|commission owners]] to easily track and integrate their [[Ct#Offer|offers]] or build an [[Ct#Affiliate|affiliate]] network.  An offer can be anything from a lead, form, survey, product or service-- anything the commission wants to label as an [[Ct#Offer|offer]] that ends with a [[Ct#Confirmation Page|confirmation page]].  The process of an offer starts with a [[Ct#Visitor|visitor]] viewing one of your [[Ct#Affiliate|affiliate]]s web pages.  A visitor clicks on an advertisement on an [[Ct#Affiliate|affiliate's]] page and is directed to a preview page of your offer known as a [[Ct#Landing Page|landing page]].  If the visitor decides to proceed past the [[Ct#Landing Page|landing page]] and complete the offer, a [[Ct#Confirmation Page|confirmation page]] signifying the offer is complete will be displayed to the [[Ct#Visitor|visitor]].  Through the use of a tracking link (used by the [[Ct#Affiliate|affiliate]]) the source of the traffic is preserved along the way and the completed [[Ct#Offer|offer]] is tracked and credited to the [[Ct#Affiliate|affiliate]] in Offerit.  This works because when the confirmation page is displayed to the visitor a [[Ct#Pixel Tracking|tracking pixel]] is displayed, which triggers [[Ct#Offerit|Offerit]] to create a customer record for that visitor and track the completed [[Ct#Offer|offer]] as a "sale".

=== Getting Started ===
Setting up all the steps in Offerit to start promoting Offers just requires these simple steps:
# Add Offers
# Set up Landing Page
# Add Creatives
# Affiliates setup their linkcodes
# Set up conversion tracking on confirmation Page
# Pay your affiliates (Commissions and Payments)

==Add Offers==
You can create new [[Ct#Offer|offers]] by going to the Offers Admin and click on the "Add Offer".  Once created it will prompt you to enter details about the offer, the default [[Ct#Landing Page|landing page]] for the offer, geographic targetting for the [[Ct#Offer|offers]] and the marketing type.  Once created, you can also edit your [[Ct#Offer|offers]] by clicking on the "Edit Offer details" in the Offers Admin.

*'''Offer Type''' - either a standard offer or an affiliate referral offer
*'''Offer Name''' - the name of your offer
*'''Short Name '''- this is used for short name style [[Ct#Linkcode|linkcodes]]
*'''Offer Launch ''' - the date you would like your [[Ct#Offer|offers]] to launch
*'''Offer Response Type''' - the [[Offerit Quick-Start Guide#Conversion Tracking|conversion tracking]] type you would like to use for this landing page: either Image Pixel, Iframe or Postback. You can find further details about this option [[Offerit Quick-Start Guide#Conversion Tracking|below]].

==Create Landing Pages==
You will be asked to specify the details of your default [[Ct#Landing Page|landing page]] when creating an offer, but you can also create additional [[Ct#Landing Page|landing pages]] for your [[Ct#Offer|offers]] by clicking on "Add New Landing Page" action icon in the Offers admin.  Additional [[Ct#Landing Page|landing pages]] can be used for the purposes of variety, special promotions or any other reason, providing your [[Ct#Affiliate|affiliates]] with multiple ways to promote your [[Ct#Offer|offers]]. The required fields for creating a new [[Ct#Landing Page|landing page]] are:
*'''Landing Page Name''' - the name of your [[Ct#Landing Page|landing page]]
*'''Short name ''' - this is used for short name style [[Ct#Linkcode|linkcodes]] 
*'''url''' - this is the url for which your [[Ct#Landing Page|landing page]] is located
*'''tracking domain''' - this is the domain that is used for your [[Ct#Linkcode|linkcodes]]
Click "Save Changes" and your offer and its default landing page will be saved.  Next, go back to the [[Offerit Offers Admin|Offers Admin]] and click "Edit" next to the landing page for the offer you just created.  This will allow you to set the offer revenue amounts for '''Initial Amount''' and '''Continuity Amount'''.  This initial amount is the amount Offerit records for customer [[Ct#Sale|sales]] and [[Ct#Continuity|continuity]] amount is the amount Offerit records for any repeat customer transactions.  Next, set the "day" values for these fields to 0 (setting this to a nonzero value is optional functionality).

There are more advanced options you can configure when setting up your Offers and Landing pages which you can read about in this article: [[Offerit Offer & Landing Page Setup|Offer & Landing Page Setup]].

==Affiliate Tracking (Linkcodes)==
[[Ct#Linkcode|Linkcodes]] are tracking links that contain the offeritcode for a specific [[Ct#Affiliate|affiliate]] that can be used to direct visitors to your [[Ct#Landing Page|landing pages]].   They are the start of the tracking process for visitors that will lead them to completing one of your [[Ct#Offer|offers]].  Affiliates can view their own [[Ct#Linkcode|linkcodes]] from the main page of your [[Ct#Offerit|Offerit]] and filter them based on the offer, a Commission that they are enrolled in and Languages for which the Landing Pages are available.  After clicking "Apply Changes", a list of Landing Pages based on those filters will appear along with [[Ct#Linkcode|linkcodes]] for those [[Ct#Landing Page|landing pages]].

==Creatives==
[[Offerit Affiliate Creatives|Creatives]] are advertising tools that [[Ct#Affiliate|affiliates]] can use to promote your [[Ct#Offer|offers]] on their web pages and can be managed in the [[Offerit Creatives Admin|the Creatives Admin]].  Affiliates can download [[Ct#Creative|creatives]]  by clicking on the Creatives section of the Offerit [[Ct#Affiliate|affiliate]] main page.  Corresponding to every creative is a [[Ct#Linkcode|linkcode]] that [[Ct#Affiliate|affiliates]] can use with the [[Ct#Creative|creative]] and within the [[Ct#Linkcode|linkcodes]] is tracking information about which [[Ct#Creative|creative]] the visitor clicked on.   Every time a visitor to your [[Ct#Offer|offers]] clicks on a [[Ct#Linkcode|linkcode]] it counts as a page view for that [[Ct#Affiliate|affiliate]] and every time one is displayed it counts as an impression for the [[Ct#Affiliate|affiliate]].  There are multiple different types of [[Ct#Creative|creatives]]  that [[Ct#Affiliate|affiliates]] can use to promote your [[Ct#Offer|offers]] including:
*Banners
*Downloadable and Embedded Videos
*Page Peel Ads and IM Popups
*Half/Full Page Ads
*Mailing Ads and Content Zips


==Conversion Tracking==
Offerit allows [[Ct#Affiliate|affiliates]] a variety of ways to promote your [[Ct#Offer|offers]] through the use of pixel tracking.  Whenever a visitor clicks on a [[Ct#Linkcode|linkcode]], placed on a page by an [[Ct#Affiliate|affiliate]], the visitor's information such as which affiliate, commission, [[Ct#Offer|offers]] and [[Ct#Landing Page|landing page]] to use are stored in a cookie.  This information is saved and will be available if the visitor completes the offer.  

You can access these conversion links once an offer and its default landing page have been created by going to the [[Offerit Offers Admin|Offers Admin]], selecting the landing page for an offer and clicking on "Edit".  These are some examples of what the different conversion tracking links will look like:
*iFrame
  <iframe src="http://example.offerit.com/signup/process_pixel.php?networkid=5&offerid=6" height=1 width=1></iframe>
*Image pixel
  <img src="http://example.offerit.com/signup/process_pixel.php?networkid=5&offerid=6" height=1 width=1/>
*Postback
  http://example.offerit.com/signup/process_pixel.php?networkid=5&offerid=6

For every [[Ct#Offer|offer]] you have, you will need one of these conversion links on the page where the visitor has completed the [[Ct#Offer|offers]] or [[Ct#Sale|sale]].  When the visitor loads a page with one of these links, the completed [[Ct#Offer|offers]] will be recorded in Offerit as a "sale".  You can also record completed [[Ct#Offer|offers]] for visitors that did not go through a tracking link but this requires passing the transaction id with our process pixel script:
  http://example.offerit.com/signup/process_pixel.php?trans_id=

==Commissions==
[[Offerit Commissions Admin|The Commissions Admin]] is used to set up how you provide compensation to your [[Ct#Affiliate|affiliates]].  There multiple different ways you can choose to pay your [[Ct#Affiliate|affiliates]]:
*raw page view
*unique page view
*[[Ct#Sale|sale]] (flat rate and/or percentage)
*continuity (flat rate and/or percentage)
*CPM (1,000 impressions)

For more information on this, please see our article on [[Offerit Adding Commissions|Adding Commissions]].

==Payments==
Within the Commissions Admin you will be able to manage how you pay your [[Ct#Affiliate|affiliates]] for the traffic they are sending to your [[Ct#Offer|offers]].  Once a day, payments will be calculated for your [[Ct#Affiliate|affiliates]] based on the commissions they are enrolled in and their payvia type (the method with which they have chosen to be paid).  This will pause any additional payments from being added automatically by Offerit.  Once stored, you can get a dump of these payments which can be used to export to other payment software to pay your [[Ct#Affiliate|affiliates]].


[[Category:Offerit Affiliate Information]]