Difference between revisions of "Offer Setup"

Revision as of 18:16, 23 December 2011

Basic Setup

Adding an offer and a default landing page for an offer is a 1-step process in Offerit. To setup a basic offer in Offerit, go to the Offers Admin and click the Add Offer tab. Under Offer Details, choose the offer's type from one of five choices.

• Membership - Password-protected recurring and/or non-recurring offers
• Affiliate Offers Affiliates referring new affiliates through an affiliate referral commission.

You will also be asked to enter the name of your offer and a short name. A short name is a name used internally within Offerit and is required to be different for each offer. Make sure that your offer's shortname is unique and easily identifiable. After entering in details related to the offer you will be prompted with details for the default landing page.

Then, you will be prompted to enter your default landing pages. short names for landing pages are also required to be unique across landing pages. Next, fill in the other Landing Page Details, which consist of Landing Page Name, the URL of your landing page, and its Tracking domain.

Offer Revenue

In the field labeled "Initial Amount" you can set the revenue recorded for a customer's conversion by entering in the dollar amount and setting a number of days. Setting the days value to 0 will cause the customer record to never expire. Any customer transactions that are passed in with a subscription id will be counted as the amount set for continuity amount. If you would like the ability for the customer record to expire set the Continuity days value to a number other than 0.

Note: These fields are optional and can be overridden by passing in "amount" with the transaction. If there is no value set for these fields and an amount is not passed in with a transaction, the transaction will be recorded as $0.

Setting up Commissions

Before you can begin tracking statistics for your new landing page through Offerit, you must first associate the offer with commissions. To do so, go to the Offers Admin and click the "Set Active Commissions" action icon next to the offer for which you want to configure commissions. Next, check the checkboxes next to each Commission you would like to enable for this offer. (You will need to do this for each landing page of an offer.)

Advanced Setup

The above instructions contain the basic information necessary to get your landing pages running and functional. However, Offerit provides a great deal of additional settings to further configure your landing pages.

Authorized Countries

Offerit lets you to exclude countries that are allowed to promote your offers using the "Authorized Countries" feature. To disallow a country select it in the list fo Authorized countries and click ">>" and it will be moved to the list of Unauthorized countries. You can select multiple countries at once by holding the "ctrl" key while clicking on each country. Likewise, you can allow an offer for a country by selecting it in the list of unauthorized countries and clicking "<<".

Language & GeoIP Targeting

The Language & GeoIP Targeting settings allow you to restrict access to your offer for visitors from specified countries. Offerit detects visitor countries through the visitor's default browser language.

Use the "Allowed Languages" field to list all of the languages you want to be able to access your landing page. This is a comma-separated list that can have as many language values as you wish. This setting also offers options to Allow Raw Hits or Allow Unique Hits for languages that are have not been given permission in the Allowed Languages field. For a full list of allowed languages in Offerit, as well as their necessary Language Codes, please see our Allowed Languages wiki article.

The "Alternative URL" field lets you set a URL to automatically redirect visitors to if they do not meet your specified Allowed Languages criteria. Both of these settings are optional, and not necessary in order for your landing page to function.

Threshold Checking

Offerit offers a feature called Threshold Checking, which allows Offerit to automatically send an e-mail notification whenever your landing page drops below a certain Join to Hit Ratio.

This section offers several time periods that you can set a minimum join to hit ratio for: Midnight to 6 AM, 6 AM to Noon, Noon to 6 PM, and 6 PM to Midnight.

If you wish to use this feature, you must first input a "Low Threshold E-mail" -- this specifies which e-mail address (or multiple addresses) will receive low threshold e-mail warnings. The "Mail Threshold" option specifies the subject of this warning e-mail.

Offer Categories

You can group your offers into different categories allowing you or your affiliates to organize your offers. This will allow affiliates to select an offer category in the affiliate area if they, for example, only wanted to get linkcodes for certain offer categories. To add an offer Category, go to the Offers Admin then click on "Categories" on the side navigation bar. A list of Categories will appear whenever

Marketing Types

You can also organize your offer by Marketing Type, which is simply an additional method to group your offers. Affiliates will be able to see which marketing types apply and don't apply for each offer to which they have access. You can add a new Marketing Type by going to the Offers Admin and clicking "Marketing Types" on the side navigation bar, then click "Create a new Marketing Type". This will add a new marketing type to which you can add offers by clicking "List and Modify Enabled Offers".